The hottest way to learn about domestic printing m

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Learning path of domestic printing machine (middle)

"first class equipment sees Germany, second-class equipment sees Japan, and third-class equipment sees China". For everyone who pays attention to the printing machine industry, this sentence and even the various deductive versions derived from this sentence are not strange

some people say that China's printing machine industry is sad. Even today, there is still no major breakthrough in some key technology fields

it is also said that China's printing machine industry is strong, never giving up, and has developed hundreds of varieties with independent strength

it is also said that China's printing press industry is eager to learn, and is good at using external forces to hold hands with giants to improve the starting point. Linking China's printing machine industry from different perspectives may be the panorama of the current technological situation of China's printing machine industry. The gap exists objectively and must be faced up to. However, we should also see the efforts and attempts made by domestic printing machine enterprises to shorten these gaps

no matter cooperation, investment attraction or cross-border mergers and acquisitions, what we want to say here is that borrowing is the way, and breakthrough is the final result we expect. Beiren mode

"to understand the current situation of technological breakthroughs in the domestic printing machine industry, start with beiren and Shanghai printing bag". In China's printing machine industry, beiren and Shanghai printing bags are like two flags. This is a conventional saying, but also a witness to the strength of the two groups. In the sales revenue statistics of 42 major enterprises in the printing machine industry in 2003, beiren and Shanghai printing bag alone accounted for half of the country. With a 63% share, other enterprises can only catch up with it

"if Shanghai printing bag is a joint fleet, beiren is an aircraft carrier", Han Xiaoliang, a consultant of Beijing Printing Machinery Research Institute, made an analogy

in the early technology development strategy, beiren paid more attention to "introversion". From the 1980s to the mid-1990s, beiren absorbed a number of enterprises with relatively difficult operations and injected their own products through mergers and acquisitions. Soon, in terms of scale, beiren expanded rapidly, and the number of employees expanded from thousands to tens of thousands. However, in addition to exporting products, no great breakthrough has been made in the follow-up research and innovation of core products. So the later northerners began to try the export-oriented technology development strategy

in the early years of the 21st century, northerners had the closest contact with foreign countries (mainly international well-known manufacturers). On the media and enterprise websites, we often see such words: the president of an international manufacturer visited beiren for exchange. Frequent external exchanges are easy to associate with the moral behind it, although these actions did not bring substantive results afterwards

while maintaining frequent contact with foreign parties, beiren is also trying other ways of cooperation in the improvement of key technologies

for example, in the field of sheet fed offset printing machines, beiren actively introduced intelligence and united foreign experts to develop and improve key products. One of the actions is to gather the technical strength of experts at home and abroad to design and develop the folio and quarto four-color offset press with independent intellectual property rights

for example, beiren tried to cooperate with foreign companies in the development of web offset printing machines. In 2002, beiren cooperated with GI company of the United States to develop 578 commercial printing press

in pre press, post press and other fields that were not originally strong, beiren also adopted various forms of cooperative development. OEM the wireless binding linkage line of TSK (Tokyo publishing Machinery Co., Ltd.) in China; Cooperate with the United States to produce the internationally advanced vertical hot stamping die-cutting machine; Sign a cooperation agreement with saiangel to jointly produce color inkjet machines, and plan to comprehensively transform beiren products with digital technology, taking the lead in the field of packaging and printing; The successful acquisition of the Japanese horse riding and binding technology enabled beiren to open the domestic market in a relatively short time, and this technology has become the leading product after printing


these media reports may be just the tip of the iceberg that the northerners have broken through

"the core technology of printing machine manufacturing is actually in the field of offset printing machine. Beiren" as the latest development of current structural materials, we cannot relax the improvement of offset printing machine manufacturing technology at any time. In our view, this is always the most important aspect. " Lu Changan, general manager of beiren group, stressed

Shanghai mode

"the joint venture strategy has played a vital role in Shanghai printing and packaging to today." Dai Yuanlun, executive vice president of Shanghai Electric Group Printing and Packaging Machinery Co., Ltd., said

in the choice of borrowing mode, Shanghai Yinbao and beiren go through two different ways

the earliest and largest joint ventures in the printing machine industry were born in Shanghai. Due to the early time, great efforts and remarkable results of the joint venture, Shanghai Yinbao is also known as "the joint venture sample of printing machine operators and inspectors 1 that must be outside the safety warning line"

"understanding the joint venture is actually a process," Dai Yuanlun said, "In the early stage, the joint venture was basically controlled by the Chinese side and participated by the foreign side. With the help of foreign funds and mechanisms, the market and technology depended on ourselves. According to this model, Shanghai Yinbao took out high-quality assets and gradually established a number of joint ventures, including Yahua. With the change of the competitive environment, Shanghai Yinbao began to try another way of cooperation, looking for 'three haves' (technology, market and capital) The joint venture partner, the then Shanghai municipal government, also advocated such an approach, so we found American Gauss and agreed to be controlled by the American side. In 1993, Shanghai Gauss was founded. "

in addition to Yahua and Shanghai Gauss, Shanghai printing and packaging group also owns several joint ventures such as Ziguang, Guanghua and shenweida. These companies specialize in different fields. For example, Shanghai Gauss is famous for the production of newspaper printers, Guanghua focuses on the field of offset printers, and shenweida focuses on the production of paper cutters. Among the top 10 enterprises with backward manufacturing technology before the sales revenue of 48 major enterprises in the printing machine industry in the first three quarters of 2004, all joint ventures affiliated to Shanghai printing and packaging were shortlisted

"there is no ready-made model to learn from, and everyone is moving forward in exploration. The equity adjustment of Guanghua and Ziguang reflects the common needs of both Chinese and foreign partners in their strategies." Dai recalled this history

since we are groping and have successful experience, there will inevitably be lessons of failure. Yan'an Machinery Factory is perhaps the most typical example. It is reported that this is the first enterprise to make sheet fed offset printing machines in China, and its main products are four sheet fed offset printing machines. After the joint venture, it no longer exists because of poor management. "It can't be said that the joint venture solves the problem. The joint venture only solves the mechanism and capital problems. The key is that the enterprise should continuously improve the technical level and product quality according to the market demand in order to win the market and benefits." Some analysts pointed out

as the largest joint venture in China's printing machine industry, Shanghai Gauss has firmly occupied the position of "major exporter" after more than 10 years of development. Taking 2004 as an example, in the first three quarters, the export delivery value of Shanghai Gauss exceeded 130 million yuan, accounting for 42.3% of all domestic exports. As the investment benefit is good, the CEO of Gauss in the United States gave Shanghai Gauss a high evaluation, comparing it to "a pearl in the crown"

the export performance of Shanghai Gauss is obvious to all. However, there are many disputes about its development quality in the industry. The focus of the debate is the mastery of core technology. Some people pointed out that in the joint venture process of more than ten years, Shanghai Gauss mostly played the role of a "OEM workshop", and the core technology was still in the hands of foreign parties, which obviously ran counter to the original intention of the joint venture; It was also said that after the joint venture, the product quality of Shanghai Gauss was indeed greatly improved, but there was no new improvement in grade

relevant people obviously do not agree with this statement. In its view, only by mastering a certain manufacturing capacity, it is possible to enter 1 It is certain that there is no further development of heat treatment for aluminum profiles. "Our idea is very simple. Be a good student and develop as soon as possible. Maybe you don't feel it yourself, but in fact you have risen to a higher level. On the contrary, if we don't perform well, the United States is impossible to bring SSC to China."

Akiyama mode

there is no magnesium lamp, no gorgeous declaration. After an ordinary handover ceremony, an important scene in the history of China's printing press began. In January, 2002, Shanghai Electric Group and Chenxing group jointly acquired Akiyama, an internationally renowned offset machine manufacturer "applying for civil regeneration". The seemingly simple and ordinary asset restructuring action is actually another interpretation of China's printing machine enterprises to explore ways to leverage: to solve the problem of core technology through the direct acquisition of foreign-funded enterprises. For Chinese enterprises eager for advanced technology, Akiyama model undoubtedly provides a good copy

the Akiyama model has also been recognized by the industry. In the interview, more than one expert sincerely said to us that the Akiyama case is worth writing more. "Without spending too much money, you can learn from each other's advanced technology and management, and use the domestic market to seek further development." A person in the industry praised this

as we all know, the key to the breakthrough of manufacturing industry is the leading core technology. Although the risk of a joint venture is small, it "does not necessarily become a giant if you hold hands with a giant." In terms of what to import and what to produce, the foreign capital holding party has an absolute say and dominance. The core technology is firmly controlled in the hands of foreign parties, "unable to digest and absorb". In the long run, it is bound to cause the decline of independent brands of enterprises. The car manufacturing industry is a lesson from the past. Looking around, the streets are almost full of foreign brands, but there are few independent brands in China

people of insight see all kinds of disadvantages that may be brought about by the investment attraction model. Since there is a problem with the mode of inviting in, what will happen to the situation of going out

as one of the direct operators of the acquisition of Qiushan, Hu Xiongqing said in an interview that an important purpose of the acquisition of Qiushan is to achieve the rapid development of Guanghua. According to him, in order to shorten the gap with the international advanced level, we must introduce and digest the international advanced technology comprehensively, systematically and step by step

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